Nine experts take your idea apart. They go and actually look it up, disagree with each other, and come back with a straight answer and the proof. Kitty isn't here to like your idea.
Then she takes the good one live and runs the business A to Z — website, ads, posts, revenue.
One sentence is enough. First idea free, no card.
$17/mo after that, billed yearly. Kill one bad idea or you don't pay — refund any time in your first 90 days.
If you want to be told your idea is brilliant, Kitty will disappoint you. She has no opinion about your feelings and no incentive to keep you excited. And if you've already decided to build it no matter what the research says — save your money. Go build it. You'll find out in month five.
You have more ideas than months. You're running two, or five, or fifteen bets at once and you need to know which one deserves this quarter. Serial founders, venture studios, agencies validating client ideas before scoping the retainer, and funds screening more deal flow than they can read.
Kill your bad idea in twenty minutes.
Or spend six months finding out the hard way.
Market, Competitor, Finance, Legal, GTM, Marketing and Risk each run their own live web research, then an advisor reconciles them and an executive board calls it. One model with one prompt gives you one opinion. Nine of them disagree — and the disagreement is where the truth is.
Most AI is tuned to keep you happy, because happy users don't churn. Kitty is tuned on whether her verdicts held up. A NO-GO that annoys you today is six months you get back.
Every claim carries a live source you can click. No invented market sizes. No confident numbers with nothing behind them. Where she doesn't have the data, she leaves the box empty and says so — which is the part nobody else will do.
The verdict is day one. After that it's every venture in one view, one ranked list of what actually matters this week, and a Monday briefing telling you what moved and what's stuck. Validation gets you in. The portfolio is why you stay.
How it works
One sentence. She'll interview you for what's missing.
Twenty minutes. Live web research, every board working in parallel, arguing where they disagree.
GO / PIVOT / CAUTION / NO-GO, a 0–100 score, the market size, the break-even, the price, a twelve-month projection — and if it's a GO, a Claude Code build kit so you build the validated version instead of the fantasy.
After the verdict
A GO isn't a report you file. It's the brief she works from. Kitty stands the whole business up and then runs it daily — while you sleep.
She writes it, builds it, and hosts it on your own domain — copy, pages, capture forms and SEO already wired. Not a template with your logo dropped in: it argues the positioning her own boards signed off on.
Meta, Google, TikTok and LinkedIn. She drafts the concepts and the shootable scripts, sets the UTMs and the pixel, syncs the spend back, and watches ROAS, CAC and CPL against the budget guardrails you set.
From your brand's content angles she fills a calendar, generates each post with its image or avatar video, publishes on your accounts, pulls the numbers back, and rules on which angles are actually working.
Brief and keyword cluster in, a full article out — with native transcreations across ten locales when you sell in more than one market.
Comments become conversations and conversations become DMs, on the tone rules your brand model defines. Leads land in one place instead of five apps.
Every day she reads the metrics, decides what moves next, and does it. You get the morning briefing and reply to act. That's the whole loop.
Out of the box nothing leaves the building without your approval. Every post, ad and email waits in a queue with the reasoning attached, and you clear it in a swipe. Flip autopublish on and she stops asking — she posts, spends and replies on her own, inside the caps and budget ceilings you set. Most people run her on approvals for a fortnight, watch her be right, and then go and do something else. She never pretends a task ran when it didn't.
Feed her your ideaThe nine lives
Seven specialists, one synthesizer, and Kitty — who calls it. Ledger kills more ideas than the other eight combined. He is not sorry.
You could spend a whole year building something almost nobody wants.
Someone else may already sell this. You would find out too late.
You could run out of money before the business makes any.
You might need a permit. Without one, you get shut down.
You would have something to sell and no idea how to find buyers.
Nobody understands what you do, so nobody buys it.
The thing that ruins it is the thing you never thought about.
Seven experts, seven answers. You would not know what to do first.
You keep thinking about it and never actually decide.
Real ideas. Real verdicts. Real scores — from founders who chose to publish them. Including ours.
One subscription replaces a research analyst, a strategy consultant, and a stack of tools.
The Nine Lives Guarantee
Run everything you've got past all nine boards. If not one verdict changed what you did next — killed an idea, forced a pivot, or greenlit a bet you'd been sitting on — email us the word refund any time in your first 90 days and we return every cent. You don't have to wait out the 90 days to ask.
No form. No retention call. No clawback. You keep every report.
Pricing
First idea free. Scale to a whole portfolio. Change plans anytime.
One simple meter: Treats pay for the heavy AI jobs (deep analyses, site builds, articles, videos). Everything else — the 24/7 engine, chat, posting — is included.
The whole portfolio, white-glove, priority everything.
One venture, run for you around the clock.
Run five bets from one pane of glass.
For studios and high-volume operators.
Just testing the waters? Run your first validation free — no card required.
The math
And that's before a single validated idea turns into revenue. One bet you don't waste six months on pays for years of kitty.build.
Estimate only — based on hours of manual market, competitor, and financial research a deep analysis replaces.
Three reasons. Every board cites live sources you can click — no invented market sizes, and where she doesn't have the data she says so. She's tuned to kill, not cheerlead — most AI is optimized to keep you happy; Kitty is scored on whether her verdicts held up. And the guarantee means her being wrong costs us, not you.
You can. You'll get one opinion, no structure, no scoring, no citations you can check, and no build kit. The value is the nine — seven specialist boards researching in parallel, an advisor reconciling where they disagree, and an executive calling it. The disagreement is where the truth is.
Nine boards — market, competitor, finance, legal, GTM, marketing, risk, the advisor, and the executive — run with live web search and citations. You get a GO / PIVOT / CAUTION / NO-GO verdict, a 0–100 score, the market size, the break-even, and if it's a GO, a Claude Code build kit.
Kill one bad idea or you don't pay. If not one verdict changed what you did next, email the word "refund" any time in your first 90 days and we return every cent — day 3 or day 90, you never have to wait the window out. No form, no retention call, and you keep every report.
By the number of ventures you run. Starter is one venture; higher tiers cover a growing portfolio. Each plan includes a monthly pool of Treats that pay for the heavy AI jobs. Change plans anytime.
No. Your first idea gets the full nine-board treatment free — verdict, cited research, build kit. Add a plan when you want to run more.
Your ventures are yours. Access is scoped per account, with role-based permissions, an audit log, and optional two-factor auth. Nothing appears on the Kill Wall unless you opt in to publish it.